OUR STORY

RIZZI B

Pictures: Shop at Omotesando, Tokyo
Designed by Rie Matsumoto

RIZZI B is a brand born from the desire to deliver beauty and evoke heartfelt emotions through its creations.Our collection seamlessly blends minimalism and edgy design with a touch of warmth, harmonizing natural elements and modern style. At the heart of our philosophy lies craftsmanship — a commitment to the timeless artistry and skills that only human hands can achieve.Each piece, meticulously handcrafted in our atelier using natural materials, carries an irreplaceable sense of care, precision, and soul. Far removed from the impersonal nature of mass production, our creations are designed to become cherished companions, woven into your memories and loved for years to come.It’s about infusing your style with playful sophistication and bringing a fresh vibrancy to your everyday life.In addtional, Our website curate a thoughtful selection of apparel and jewelry from Europe, NY, and LA offering pieces that inspire and elevate your unique sense of style.

『RIZZI B ・リジィービー』は、美しいもの、心の鼓動を届けるという想いを名前に込めました

ミニマルでエッジがあるデザインを温かみのあるタッチでシームレスに融合し、自然とスタイルが調和するコレクションを展開しています

『クラフトマンシップ』人の手でしかできないもの・時代を超えて受け継がれる技術
自然素材をメインに、アトリエにて一つ一つ時間をかけて丁寧に作られたバッグ、自由にその時々にときめくアイテムを制作

量産的生産方法の無機質な性質には出来ない細やかさと、温かさ、心を感じるもの作りを大切に一人一人の思い出と共に長く愛用して頂けるアイテムになることを目指しています

RIZZI Bのアイテムとの出会いが、あなたのコーディネイトに更なる遊びをプラスし、新たな息吹となること
そして、毎日の日々に輝きをもたらす手助けができることを願っています

また、本サイトの中では、タイムレスでベーシックな中にこだわりの詰まったアパレルと、ヨーロッパ, NY, LA のジュエリーブランドのセレクトも展開しています (準備中)

Established our first shop in Laforet Harajyuku in 2004, we continue to shape the community and pursue and create the beauty with heart since our humble beginnings. Today, we focus on curating the best collections of craftsmanship, organic and good quality clothing, Yoga wear, from bags to home decor.

Since opening our first store at Laforet Harajuku in 2004, we have formed our own community and continue to pursue and create beauty with our hearts. Today, we focus on craftsmanship, organic and high-quality clothing, yoga wear, bags, and interior items, and curate the finest collections.

In 2018, we moved our headquarters to Hayama City, which is surrounded by the sea and mountains.We take the next step with the launch of our new brand. Currently available only online

In 2018, the company moved its headquarters to Hayama, surrounded by the sea and mountains, and took the next step with the launch of a new brand. Currently, sales are limited to online stores.

believe

We believe there is incredible power in art, fashion, music and laughter.
Whether in times of poverty or peace, aren't these things a warm force that can bring healing, joy, and inspiration to people?
And the positive effects of smiling have a power that cannot be measured in numbers.

The name "RIZZI B" means to deliver beautiful things and the heartbeat.

Culture may not be the most important thing for survival.
However, if we eliminate this leisure time, we will live in a brutal era.
We never forget to be considerate to others, cherish our hearts, find joy in creation, and hope to bring even a small but positive smile to everyone through our creations.

RIZZI B founder Rie Matsumoto