PROFILE - RIZZI B Editor Rie Matsumoto

Founder / Editor / Buyer / Designer
Rie Matsumoto

After gaining a wealth of experience working as an apparel shop staff member, manager, buyer, director, and store designer, he moved to the United States.

After working as a freelance buyer in Los Angeles,
Selected as the first in the "Harajuku Dream Navi" entrepreneur support program spearheaded by Laforet Harajuku, and opened the select shop RIZZI B

The brand's activities are diverse, including expanding its stores to Laforet Harajuku, a street-front store in Omotesando, and Collete Mare Minato Mirai.

As a buyer, he traveled overseas to Paris, New York, Los Angeles, and other cities.
See the collection with your own eyes, hear the designer's thoughts,
Because of this empathy, we purchase only the brands that we truly want to introduce, and have handled many underground brands that have not yet entered Japan.

We have selected this shop with the desire to let our customers enjoy new discoveries and excitement, and we have many customers who have been coming here for a long time like family, as well as stylists, designers from Japan and abroad, and many other people who have visited our shop. The countless fun times we have spent here are irreplaceable treasures.

In this WEB MAGAZINE, we will utilize our rich experience in the fashion industry,
Without being confined to the framework of trends, he has used his unique aesthetic sensibility as a buyer to create
We will deliver the latest fashion tips, useful outfits, recommended items, news and more from a variety of angles.

In addition to fashion, we will also be posting information about interior design and the area around Hayama, where our headquarters is located, so we hope you enjoy it.

Rie Matsumoto